BOUTIQUE GYMS IN WINNIPEG DIVERSIFYING TO STAY AFLOAT THROUGH THE COVID-19 EPIDEMIC

While Manitoba’s chief public health officer has extended the current public health orders suspending non-critical businesses and operations in the province until April 28, boutique fitness facilities in Winnipeg are really feeling the pressure. Yoga studios, kickboxing gyms, and personal trainer fitness facilities have been ordered to be closed since March 17, 2020. With no income on April 1, and little to no government support for them, they are finding it difficult to stay afloat during this unprecedented time in history.

Like many, smaller fitness facility owners started their facilities to bring health and wellness to Winnipegers. During this pandemic, our health is being recognized as our number one concern, and their facilities are not able to provide the physical fitness component to their members’ lives. While they completely understand and respect the reasoning for social distancing and having to close non-essential businesses at this time, their livelihood is at serious risk.

As true health and wellness professionals, many owners are diversifying their offerings to provide fitness and much needed motivation and connection to their members. Examples include:

  • Infinity Health Coaching – providing both free and paid options for online strength training and HIIT workouts to all Winnipeggers, as well as online accountability one-on-one coaching for clients to help with nutrition, stress management and fitness.

 

  • Fit Women & Girls – providing online workouts, both Youtube and Live videos, through their social media channels to give those who are self-isolating added motivation and ideas on how to stay fit during this pandemic.

 

  • Winnipeg Women’s Kickboxing & Muay Thai – providing online workouts four times per week to their members who wish to pay a nominal fee to help the facility stay afloat during this pandemic. 45 minute workouts include body weight and free weight exercise, cardio-vascular routines and kickboxing single and partner drills.

 

  • The Yoga Barre – providing free barre and yoga classes via their Instagram story @tyb.live. They also have a Karma Class Pass for a nominal fee for members to have more in-depth workouts each day.

 

  • Various Provincial Sport Organizations, such as Cycling Manitoba and Manitoba Rowing Association, are coaching their High Performance and provincial team athletes via online workouts using technologies such as Facebook Live or Zoom.

While this is an unprecedented time in history, it is important to find the positives each time, and do our best to keep our health and wellness top of mind. With the immense amount of added stress, physical fitness is more important now than ever. Exercise has direct stress reducing and mood boosting benefits as it helps increase the production of the brain’s feel-good neurotransmitters, also known as endorphins. Exercise also reduces levels of the body’s stress hormones, such as adrenaline and cortisol. Kudos to the leaders in Winnipeg’s fitness industry for diversifying their offerings for their clients needs.

 


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